Camper travel · Identity
Alsurvan.
A compact, recognisable identity designed for the journey.
- Sector
- Identity connected to camper travel
- Scope of work
- Graphic design and visual identity
- Project
- 07 / 18
The brief
An identity designed for the journey.
Alsurvan’s visual material connects the brand with vans, landscapes and exploration. The ASV monogram condenses the name into a compact graphic form, supported by the full wordmark. This case study focuses on the identity and applications shown in the project.
Visual identity
ASV: a compact, recognisable signature.
The monogram and full name form Alsurvan’s identity. Mockups show its legibility, contrast and scale in applications connected to camper travel.
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